Why Web Design Is Important? How Good It Is For Your Business And SEO?

download-1Website design that is appealing and well-built is more likely to generate better lead conversions and sales for the company. The improved user interface in a website will attract more site visitors towards your website and thereby increasing the search results rankings too in the search engines. There are several factors that make a web design as important as anything else as far as a business and its growth is concerned.

The most important aspect of a website is its navigation. If you are having a website with several web pages, the flexibility in navigation being provided within the website can determine the level of success for your website. An intuitive navigation that is easily understandable by even a non-technical user is important whenever a website is designed. Users should be able to navigate through the website easily and quickly.

A website design also enhances your brand visibility and brand consistency online. However it is desirable to include the company logo that you use for your brand to be carried out within the website also. This helps customers to recognize your brand instantly. Similarly the content is also very important within a website and it has to be unique and relevant by providing the customers and site visitors with the needful information about your brand products or services with ease. The content should be able to convey the message of your brand and its vision which helps your brand to get connected with your audience effectively.

A website design can also help improve the trust towards the brand. There should be a feedback column wherein customers can post their reviews about your brand products or services and features such as the contact information using which website visitors can get in touch with one of the company representatives as and when needed.

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Search Engine Myths And Misconceptions

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As a beginner in SEO, there is a growing need to stay updated about the myths and misconceptions about the functionality of search engines since it would help beginners to perform SEO effectively. The most popular myths are based on search engine submission, Meta tags, keyword stuffing and paid search improving the organic search results.

Submission in Search Engines

During the earlier years when the popularity of internet was just beginning to grow, most of the search engines had submission forms which were a part of the SEO process. The websites would be tagged along with the web pages consisting of keyword information and would be then submitted in the search engines. Once done, resources would be indexed after crawling of the web pages by bots. But later on, most of the websites doing the search engine submissions proved to be spam since a majority of the URLs were unused. This led to search engines give more importance to the links from other sites thus giving more relevance to the content that was directed to the search engines naturally.

Meta Tags

There was a time when Meta tags were considered an important essential in SEO especially the Meta keywords tag. The important high ranking keywords would be included within the website that needs to be ranked and the website would be displayed in the query results whenever a user types in those keyword terms. But later on, ranking the websites based on the Meta tags was avoided completely because of the increasing number of spam websites that was ranking higher. However the other two tags namely Meta description tags and title tags are still considered to be an important parameter for a quality SEO.

Stuffing of the Keywords

There are many who think stuffing the content with relevant keywords will improve the search results in the search engines. However it is not true. The keyword density should be always 1% to 3% of the total website content. Even though keywords are an important SEO metric, stuffing the keywords might make your website look like a spam website.

Improve the organic search results with Paid Search

This is among another myth that is surrounding among website owners. They spend a lot of money on search engine advertising otherwise known as ‘Pay per Click’. However it is unlikely that paid search is going to improve the organic search results for your website within the search engines.

Difference Between Twitter and Facebook In Promoting A Business

facebook.pngFacebook and Twitter are the most popular social networking websites that have changed the way people communicate with each other. Facebook provides a number of user-friendly features such as chat, posting of photos and even playing games where as Twitter is built around posting tweets of 140 characters.

Comparison between Facebook and Twitter

  • Facebook include features such as News Feed, Fan Pages, Status, Messaging, Chat, Games and Apps etc where as Twitter includes features such as Tweet, Retweet, Trending topics, Links, photos and videos etc.
  • Both Facebook and Twitter requires registration by users before using the services offered by these social networking websites.
  • Advertising can be done as banner ads as well as referral marketing in Facebook where as advertising is usually done in the form of tweets in Twitter.
  • In Facebook, photographs can be uploaded where as Twitter does not provide those functionalities.
  • Both of the social networking websites allow users to post updates.
  • The posts can be edited in Facebook where as it is not possible in Twitter.
  • There is no character limit while writing a post in Facebook where as only a maximum of 140 characters can be entered in Twitter.
  • Twitter also allows users to follow the trending topics where as such functionality is not available in Facebook.
  • Both of the social networking websites allow users to follow people.
  • Users can express their approval of content through ‘Like’, ‘Share’ and ‘Comment’ options in Facebook where as users can express the approval of content through ‘Retweet’ or ‘Favourite’ in Twitter.
  • Users are mentioned in Facebook by name where as in Twitter a ‘@’ sign will be used before the name.

The above mentioned comparisons are some of the key differences between Facebook and Twitter.

 

15 Top Benefits of Internet Marketing

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The days are gone when only top-rated corporate bodies embark on internet marketing. Not just for the high cost involved but also, the technical aspect of going online was sophisticated that only techie savvy could think of internet marketing. Much of the technical work that, as at then required outsourcing, can easily be carried out by newbie on a click of mouse. This gives rise to tremendous opportunity for both small-scale as well as large-scale businesses to improve their sales through web marketing.

Today, world attention is focused on internet; people of all ages, background, ethnic and social status are well attached to internet in one way or the other.

Some of the benefits of online marketing and advertising are enumerated thus:

  • Broad and global Reach
  • Highly adaptable to multitasking
  • Residual and continuity effect
  • All-hour based marketing service
  • Cost-effectiveness
  • Time-effectiveness
  • Automation versus delegation
  • Convenient, easy and quick service delivery
  • Follow-up and after-sales relationship
  • Advertising to target markets
  • Instant transaction execution with digital payment service
  • Customers’ data collection and personalization
  • Easy tweaking   & positive  change to marketing and advertising campaign on the go
  • Diversification
  • Standard measure of the cause and effect

Online Marketing Benefit  # One – Broad and Global Reach

What is more important to business owners and marketers than to get their products and services across to wide prospects base! With internet, online businesses, both medium and large-scale, are accessible to millions of online users. Your advertisement reaches global prospects through various online marketing strategies like email marketing, blog/content marketing, social media marketing, pay-per-click (PPC) advertisement.  Prospects translate to money and as such, the more reach your marketing claims, the more the prospects. When numbers  of prospects skyrocket, you  have opportunity for more customers and sales and you  make more money which is the ultimate goal of every business.

Online Marketing Benefit  # Two – Highly Adaptable to Multitasking

One of the core advantages of online marketing is the ability to attend to millions of customers and consumers simultaneously. Once the infrastructure is  efficient, huge numbers of buying and selling  transaction  take place within your virtual estate without diminishing  the satisfaction of each customer purchasing  various items.

Online Marketing Benefit  # Three – Residual and Continuity Effect

  • One of the great benefits of online marketing is its inherent residual effects. Content marketing on websites and blogs remains functional and working to promote your products and services years after the marketing campaign to the content or products is over.
  • E-book marketing produces long-term and viral effects after the production. For instance, If you run a campaign to improve traffic to your landing page, the residual power of such marketing remains effective years after the campaign might have been stopped.

Online Marketing Benefit  # Four – All-Hour Based Marketing

  • Your marketing campaigns run 24 hours a day , 7 days a week. you aren’t constrained with opening hours, neither are you to consider overtime payment for staff.
  • Regional or international time variation/difference doesn’t affect the availability or reachability of your online ad copy campaign and offer.
  • Anytime an individual opens a computer connected to the internet, S/he’s tendency to see your marketing campaign as opposed to usual traditional offline marketing.
  • Customers search the products offered at their convenient time as long as they like – no hasten, no fear of closing. The users own the opening and closing hours for shopping.

Online Marketing Benefit  # Five –  Internet Marketing is Cost-Effective

  • Internet marketing involves less or no start-up-capital. You might start blog marketing, social media marketing, email marketing with less investment compared to traditional marketing which greatly lies on the factors of production – Land, capital, labour, entrepreneur.
  • These are not prerequisite to online marketing and translate to reduced cost of production, advertising and marketing since no money is incurred on staffing, procurement of business premises and middlemen.
  • Offline traditional marketing like newspaper, radio, television and banner may cost thousands of dollars while fraction of such can run PPC advertising on Facebook, Google and other PPC companies.

Online Marketing Benefit  # Six – Internet Marketing is Time-Effective

Internet marketing is fast and easy to start. You can set up a campaign at any time convenient for you. For instance, email marketing which is one of the best internet marketing strategies can be set up in a matter of hours. within few minutes, you set up the auto-responder and start marketing even with a list of one subscriber.

Online Marketing Benefit  # Seven – Automation Versus Delegation

  • Automation Versus Delegation Another advantage of online marketing  is the power of easy, one-mouse-click automation.
  • In traditional offline business and marketing, marketers leverage the benefit of delegating best hands for various tasks while internet marketing has a better time-savvy opportunity.
  • That is the opportunity to get every aspect of your business fully automated. You search for the best tool for your marketing campaign and all is done. You spend your time doing something else.

Online Marketing Benefit  # Eight – Convenient, Easy and Quick Service Delivery

  • Marketing online is incredibly convenient. It has easy accessibility. Consumers incur no cost in reaching the internet markets anywhere in the world.
  • This removes the cost of transportation to purchase goods across borders. It is a great plus to importers as they make the online order right in the comfort of their home. Delivery process of sale items can easily be tracked online.
  • Consumers get digital downloadable products on a click of mouse. What better experience is beyond shopping in the comfort of one’s room with a bottle of juice on a table for refreshment.

Online Marketing Benefit  # Nine – Follow up and After Sales Relationship

  • It is a common practice in traditional offline market to see merchants giving their business cards to customers after sales.
  • Most times the customers, on such occasions, misplaced the cards. It is only when the need arises for the service they begin to think where the card is, if the customers at all think of going back to the seller.
  • In internet marketing, suppliers easily capture the email addresses of both the buyers and the prospects.
  • The email provides valuable information on the product purchased, special discounts and coupon available on other goods and services, introducing new products to the customers.
  • Social media are great avenues to interact consistently with your customers making them your valued audience.
  • And since the target prospects are often alone while making purchase decision, they are not likely distracted by an accompanied partners.

Online Marketing Benefit  # Ten – Advertising to Target Markets

  • Internet marketing earns the advantages of ads targeting based on numerous factors such as gender, age, location, interest and hobbies. Advertising and marketing campaign could be targeted by filtering these demographic factors.
  • Two or more factors can be combined to establish target market. Decision can be made to target advertising on female aged between 22-35 in the united state for a particular product or niche while elderly people can be targeted for another service.
  • If you want to market a retirement saving program, you might target young people(who has long saving span) while retirement planning programme might be more appropriate for older people who have worked close to the retirement age.
  • Targeting can be very difficult in traditional advertisement like television, radio, magazine, newspaper if at all achievable. On the web, you can create interest-based targeting, behavioural-targeting PPC in Google and other PPC advertising networks.

Online Marketing Benefit  # Eleven – Instant Transaction Execution with Digital Payment Service

Online transaction is easily executed with digital payment service. There is no need to carry bulk cash along on the path of both marketers & customers. Neither do they have to go for cheque clearance. All payment processing solution of the transaction is executed by a third-party payment processing company such as Paypal.

Online Marketing Benefit  # Twelve – Customers’ Data Collection and Personalization

Customers data are collected through:

Customers’ profiles/behaviours on the business site: This includes location, age,gender, viewed products, link in (referrers), link out (site visited after living your site), pages visited on your website

Internet tools, tracking software

  • Internet marketing fares better than traditional marketing in terms of customer data collection and personalization.
  • Millions of customers can be served with varied products/items in the same online shopping mall based on each customer’s signified interest as indicated by their white list, former products purchased, pages visited, internet protocol (IP) address and internet cookies.
  • Other means of personalization are opinion poll, survey, geo-targeting.
  • This makes it easier for online shoppers to get their desired products in no time without trouble.
  • Shopping carts most often provides filtering factors for customers. Examples of product filtering are price-based filtering, free-shipping, product categories etc
  • Online Marketing Benefit  # Thirteen – Easy Tweaking   & Positive  Change to Marketing and Advertising Campaign on the go.
  • Online tweaking is inevitable to optimise your marketing effort.
  • Online advertising is very easy to tweak on the go whenever a need is considered vital to the campaign without service interruption, downtime or stopping the whole system.
  • You may change the appearance of the business shopping mall by changing few lines of the CSS linking the page and the whole page take a complete new look.
  • Your ad copy on various networks can be tweaked and updated without sacrificing a long downtime period.

Online Marketing Benefit  # Fourteen – Diversification

Diversification is important in marketing and advertising your business to target audience. This means using many variants of tactics to reach prospects.

Online marketing makes such diversification a lot easier. For example, if you want to run search engine advertising (SEA), social media advertising (SMA), it is easier to consider 2 angles:

  • Pay Per Click search engine or social media advertising
  • Outsourcing a SEO techie to optimize your business page for organic free traffic

For content marketing, you can run a business blog alongside your business website to create a marketing mix to enhance your marketing and advertising reach for your products and services.

Similarly, you can integrate a mobile marketing strategies with your email marketing campaign. You might also consider creating ads of different format to target specific set of people and bring in much awareness.

This kind of advertising and marketing diversification in online marketing eventually produces snowballing effect for the success of your online business.

Online Marketing Benefit  # Fifteen –Easy, Low-Cost, Hurdle-Free Tracking

To have a standard measure of the cause and effect, every marketing campaign you take has to be tracked. Otherwise it’ll be difficult to understand:

  • Campaigns that are profitable and those that aren’t.
  • Why some of the campaigns fail to yield expected result and what made others work better.
  • The action steps you can take to optimize your campaign strategies to give better result and high return on investment (ROI).
  • Your customers’ behaviours, their interests and experience.
  • The right things you have done to do more of it.

Online marketing affords you the opportunity to easily track every marketing campaign. Let take for instance, pay-per-click (PPC) search engine/content campaign you lunched, system tracking helps you know when the ads was clicked, who clicked it, from where it was clicked, how long the users stay on your business site, What did they buy, to where did they navigate and how they leave your site.

Referrence :

http://aceclue.com/15-top-benefits-of-internet-marketing/

 

12 Web Development Trends For 2016

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We have just entered year 2016 and it’s already a couple of days old. Just before New Year’s Eve, I showed you our take on the year 2015 in web development. Now it’s time to take a look at the new year.

With upcoming frameworks, powerful development tools and evolving technologies, this year looks very promising for Edztek It-solution.

Here are our thoughts on the top web development trends for 2016.

Motion User Interface or Motion UI

Motion UI is a Sass library which is one of the three parts of Foundation for Apps by Zurb.

It is widely used for quickly creating animations and CSS transitions. With Motion UI, it is less complicated to make an app’s transitions look smooth and rich with predefined motions.

The way prototypical animated elements integrate seamlessly into websites makes Motion UI one of the most preferred libraries by developers.

Last year, we saw an emerging trend of Motion UI which is sure to stay for the next few years.

Advanced platforms mean new responsive design

A lot of new tech is coming to the market and that means things are about to change. New technologies are only just showing their first applications but development in 2016 will set the stage for the coming years.

Responsive design will no longer be restricted to ‘mobile-first’ or mobile responsiveness only. There are already a plethora of other devices, screens and integrated wearable gadgets like Apple watch, Google Glass and Oculus Rift which are some of the most talked about technologies.

These technologies continue to grow in popularity. In addition to these, Semantic UI is a new design framework from last year that continues to be in demand.

Internet of Things (IoT) will have a huge impact

  • The Internet of Things has taken app development to a new level. According to Technavio, IoT will grow by 31.72% (CAGR) between 2015 and 2019.
  • Gartner also predicts that at least half of the IoT development will come from startup companies which are in business for less than 3 years.
  • By linking smart objects to the internet, IoT enables the exchange of data that was never possible before.
  • As more and more devices are being connected and accessible to the network, we’ll find web developers coming up with upgraded solutions to help users control and communicate with their everyday gadgets and equipment.

Browser based IDEs

Odds are that you have your own favorite development environment. Maybe you fell in love with VIM years ago or you’re an IntelliJ fanatic. That’s going to change soon as more and more people are starting to use cloud-based versions of IDEs.

They’re fast and they’re accessible, and some of them have a huge community behind them. Flexibility is key here, and while you may not use these tools full time, it’s definitely good to know that they’re available if you want to do a quick test of a bootstrap code of Jade without having to download a single file.

Full-screen navigation design

Full-screen navigation design is a feature that improves the user experience on mobile devices. Let’s say a user is navigating a website on his mobile phone and he comes across a registration form. As he taps on the registration form, the form jumps to a full-screen size enabling the user to fill out the form in a more natural way.

More and more web developers and designers are developing sites for full-screen navigation designs and this trend is going to continue.

Foundation for Apps

Foundation for Apps is an upcoming single page app framework which is built around AngularJS and the flexbox grid framework.

This framework enables quick and easy responsive web app creation facilitating developers to quickly start writing code that’s unique to the application.

Introduced only in late 2014, the potential of Foundation for Apps, with its positioning capabilities and clean code, has yet to be discovered used. We will surely see a lot of companies using this advanced responsive front-end framework this year.

Real-time everything

2016 will see a rise in new apps that work in real-time. Real-time analytics is rapidly finding its implementation in desktop and mobile apps. Similarly, live streaming will also become increasingly important in the social media marketing world with apps like Periscope and Meerkat gaining prominence. Real-time is just about to break out.

With all those developments, real-time services like pusher.com will also see a huge gain in popularty among developers.

Containers will become huge

Containers have been around for quite some time. But the web development world saw a lot of actions and changes after the introduction of Docker.

Docker is a container service that enables faster development of software even in an isolated environment. Basically, a container has all the dependencies it requires to run an application on its own.

This means developers can build, test, run and deploy an app anywhere faster. The service runs regardless of the environment it is in. This year, Docker will continue to develop, add features and gain security.

Blocking of advertisements on sites

Across the world, website owners are losing money to advertisement-blocking plugins. In one year alone, UK ad blocking grew by 82% and reached 12 million active users. This affected the earnings of not only the smaller sites that depend on advertising revenues but also the big media publishers.

In 2016, websites will do their best to minimize the effect of ad blocking. A number of techniques will emerge that will neglect the effect of ad-blocking plugins. You can also expect the sites to come up with innovative and persuasive ways of showing advertisements to their users.

Security everywhere.

Mobile is becoming more and more prevalent and this can have its own downsides. Mobile is becoming a focal point of security breaches and a lot of effort will be put into making sure apps are as secure as they can be.

The computer vision power of the browser

The last couple of years have seen major developments in the things you can do inside your browser. With various frameworks (such as tracking.js) and new binary formats (like WebAssembly) emerging on the market, JavaScript has become the de-facto language of the browser.

And it has made the browser even more powerful. It remains to be seen which JavaScript frameworks and tools will go mainstream in 2016. But one thing’s for sure: JavaScript is here to stay. And it will keep its role as one of the most popular programming languages in 2016.

Bots become standard UXOr as Casey Newton from TheVerge wrote:

Bots are here, they’re learning — and in 2016, they might eat the web

If you sign up for a new Slack account, a so-called Slackbot welcomes and on-boards you. The Slackbot not only asks you for your name (which is then automatically saved in your slack account) but for some other things as well.

There’s a lot to come.

Looking at these web development trends and predictions for 2016, one thing is clear. Web developers are out to make the process of website development easier and simpler. And that’s good news. It is only when these developers save time from their day-to-day workflow, will they be able to focus on newer technologies that improve the user experience of web browsing.

 

Refernce :

                             http://usersnap.com/blog/web-development-trends-2016/

100+ Awesome Web Development Tools and Resources

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The best and worst thing about being a web developement company is that the web is constantly changing. While this is exciting it also means that web developers must always be proactive about learning new techniques or programming languages, adapting to changes, and be willing and eager to accept new challenges. This could include tasks such as adapting existing frameworks to meet business requirements,software testing to identify technical problems, or optimizing and scaling a site to better perform with the back-end infrastructure.  We thought we would compile a comprehensive list of web development tools and resources that can help you be more productive, stay informed, and become a better developer.

Web Development Tools and Resources for 2016

A lot fo these web development  tools below are ones we use at Key CDN on a daily basis. We can’t  include everything, but here are a couple of our favorites and other widely used ones. Hopefully, you find a new tool or resource that will aid you in your development workflow. Note: The tools and resources below are listed in no particular order.

JavaScript Libraries

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Javascript is one of the most popular programming languages on the web. A Javascript library is a library of pre-written Javascript which allows easier access throughout the development of your website or application. For example, you can include a copy of Google’s hosted jQuery library by using the following snippet.

  • jQuery: A fast, small, and feature-rich JavaScript library.
  • BackBoneJS: Give your JS app some backbone with models, views, collections, & events.
  • D3.js: A JavaScript library for manipulating documents based on data.
  • React: Facebook’s Javascript library developed for building user interfaces.
  • jQuery UI: A curated set of user interface interactions, effects, widgets, and themes.
  • jQuery Mobile: HTML5-based user interface system designed to make responsive web sites.
  • Underscore.js: Functional programming helpers without extending any built-in objects.
  • Moment.js: Parse, validate, manipulate, and display dates in JavaScript.
  • Lodash: A modern utility library delivering modularity, performance, & extras.

Front-end Frameworks

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Front-end frameworks usually consist of a package that is made up of other files and folders, such as HTML, CSS, JavasScript, etc. There are also many stand-alone frameworks out there. We are a big fan of Boostrap and the main KeyCDN website is built on it. A solid framework can be an essential tool for front-end developers.

  • Bootstrap: HTML, CSS, and JS framework for developing responsive, mobile first projects on the web.
  • Foundation: Family of responsive front-end frameworks that make it easy to design beautiful responsive websites, apps and emails that look amazing on any device.
  • Semantic UI: Development framework that helps create beautiful, responsive layouts using human-friendly HTML.
  • uikit: A lightweight and modular front-end framework for developing fast and powerful web interfaces.

Web Application Frameworks

web application framework is a software framework designed to aid and alleviate some of the headache involved in the development of web applications and services. KeyCDN actually hosts a version of AngularJS, HTTP/2 and CORS enabled, that you can use in your projects completely free. See code below. Full documentation at angularcdn.com.

  • Ruby: Ruby on Rails is a web-application framework that includes everything needed to create database-backed web applications, with the MVC pattern.
  • AngularJS: Lets you extend HTML vocabulary for your web application. AngularJS is a framework, even though it’s much more lightweight and sometime referred to as a library.
  • Ember.js: A framework for creating ambitious web applications.
  • Express: Fast and minimalist web framework for Node.js.
  • Meteor: Full-stack JavaScript app platform that assembles all the pieces you need to build modern web and mobile apps, with a single JavaScript codebase.
  • Django: High-level Python Web framework that encourages rapid development and clean, pragmatic design.
  • ASP.net: Free, fully supported Web application framework that helps you create standards-based Web solutions.
  • Laravel: A free, open-source PHP web application framework to build web applications on MVC pattern.
  • Zend Framework 2: An open source framework for developing web applications and services using PHP.
  • Phalcon: A full-stack PHP framework delivered as a C-extension.
  • Symfony: A set of reusable PHP components and a web application framework.
  • CakePHP: A popular PHP framework that makes building web applications simpler, faster and require less code.
  • Flask: A microframework for Python based on Werkzeug and Jinja 2.
  • CodeIgniter: Powerful and lightweight PHP framework built for developers who need a simple and elegant toolkit to create full-featured web applications.

Also make sure to check out KeyCDN’s framework integration guides to see how you can implement a CDN with the solutions mentioned above.

Task Runners / Package Managers

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Tasks runners are all about automating your workflow. For example you can create a task and automate the minification of JavaScript. Then build and combine tasks to speed up development time. Package managers keep track of all the packages you use and make sure they are up to date and the specific version that you need.

  • Grunt: JavaScript task runner all about automation.
  • Gulp: Keeps things simple and makes complex tasks manageable, while automating and enhancing your workflow.
  • npm: Pack manager for JavaScript.
  • Bower: A web package manager. Manage components that contain HTML, CSS, JavaScript, fonts or even image files.

Languages / Platforms

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Behind all the web development tools is a language. A programming language is a formal constructed language designed to communicate with a computer and create programs in which you can control the behavior. And yes we realize some of these might not always be referred to as a language.

  • PHP: Popular general-purpose scripting language that is especially suited to web development.
  • NodeJS: Event-driven I/O server-side JavaScript environment based on V8.
  • Javascript: Programming language of HTML and the web.
  • HTML5: Markup language, the latest version of HTML and XHTML.
  • Python: Programming language that lets you work quickly and integrate systems more effectively.
  • Ruby: A dynamic, open source programming language with a focus on simplicity and productivity.
  • Scala: Scala is a pure-bred object-oriented language allowing a gradual, easy migration to a more functional style.
  • CSS3: Latest version of cascading style sheets used in front-end development of sites and applications.
  • SQL: Stands for structured query language used with relational databases.
  • Golang: Open source programming language that makes it easy to build simple, reliable, and efficient software.
  • Rust: Systems programming language that runs blazingly fast, prevents segfaults, and guarantees thread safety.
  • Elixir: Dynamic, functional language designed for building scalable and maintainable applications.

Databases

database is a collection of information that is stored so that it can be retrieved, managed and updated.

  • MySQL: One of the world’s most popular open source databases.
  • MariaDB: Made by the original developers of MySQL. MariaDB is also becoming very popular as an open source database server.
  • MongoDB: Next-generation database that lets you create applications never before possible.
  • Redis: An open source, in-memory data structure store, used as database, cache and message broker.
  • PostgreSQL: A powerful, open source object-relational database system.

CSS Preprocessors

CSS preprocessor is basically a scripting language that extends CSS and then compiles it into regular CSS. Make sure to also check out or in-depth post on Sass vs Less.

  • Sass: A very mature, stable, and powerful professional grade CSS extension.
  • Less: As an extension to CSS that is also backwards compatible with CSS. This makes learning Less a breeze, and if in doubt, lets you fall back to vanilla CSS.
  • Stylus: A new language, providing an efficient, dynamic, and expressive way to generate CSS. Supporting both an indented syntax and regular CSS style.

If you are just getting started with a CSS preprocessor you might want to make the transition easier by first using a 3rd party compiler, such as the ones below.

Text Editors / Code Editors

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Whether you’re taking notes, coding, or writing markdown, a good text editor is a part of our daily lives!

  • Atom: A text editor that’s modern, approachable, yet hackable to the core. One of our favorites!
  • Sublime Text: A sophisticated text editor for code, markup and prose with great performance.
  • Notepad++: A free source code editor which supports several programming languages running under the MS Windows environment.
  • Visual Studio Code Beta: Code editing redefined and optimized for building and debugging modern web and cloud applications.
  • TextMate: A code and markup editor for OS X.
  • Coda 2: A fast, clean, and powerful text editor for OS X.
  • WebStorm: Lightweight yet powerful IDE, perfectly equipped for complex client-side development and server-side development with Node.js.
  • Vim: A highly configurable text editor built to enable efficient text editing.
  • Brackets: A lightweight and powerful modern text editor; written in JavaScript, HTML and CSS.
  • Emacs: An extensible, customizable text editor with built-in functions to aid in quick modifications of text and code.

Markdown Editors

Markdown is a markup language in plain text using an easy syntax that can then be converted to HTML on the fly. Note: This is different than a WYSIWYG editor. Markdown editors are sometimes referred to as the in-between WYSIWYG and simply writing code.

  • StackEdit: A free online rich markdown editor.
  • Dillinger: An online cloud-enabled, HTML5, buzzword-filled Markdown editor.
  • Mou: Markdown editor for developers on Mac OS X.
  • Texts: A rich editor for plain text. Windows and Mac OS X.

Some of the text editors we mentioned above also support markdown. For example, there is amarkdown preview package for atom.

Icons

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Almost every web developer, especially front-end developers will at some point or another needicons for their project. KeyCDN actually hosts a version of Font Awesome, HTTP/2 and CORS enabled, that you can use in your projects completely free. See code below. Full documentation atfontawesomecdn.com.

  • Font Awesome: Scalable vector icons that can instantly be customized — size, color, drop shadow, and anything that can be done with the power of CSS.
  • IconMonster: A free, high quality, monstrously big and continuously growing source of simple icons. One of our favorites!
  • IconFinder: Iconfinder provides beautiful icons to millions of designers and developers.
  • Fontello: Tool to build custom fonts with icons.

Git Clients / Services

Git is a source code management system for software and web development known for distributed revision control. When working with teams, using a git client to push code changes from dev to production is a way to maintain the chaos and ensure things are tested so they don’t break your live web application or site.

  • SourceTree: A free Git & Mercurial client for Windows or Mac. Atlassian also makes a pretty cool team Git client called Bitbucket.
  • GitKraken (Beta):  A free, intuitive, fast, and beautiful cross-platform Git client.
  • Tower 2: Version control with Git – made easy. In a beautiful, efficient, and powerful app.
  • GitHub Client: A seamless way to contribute to projects on GitHub and GitHub Enterprise.
  • Gogs: A painless self-hosted Git service based on the Go language.
  • GitLab: Host your private and public software projects for free.

Local Dev Environments

Depending upon what OS you are running or the computer you currently have access to, it might be necessary to launch a quick local dev environment. There are a lot of free utilities that bundle Apache, mySQL, phpmyAdmin, etc. all together. This can be a quick way to test something on your local machine. A lot of them even have portable versions.

  • XAMPP: Completely free, easy to install Apache distribution containing MariaDB, PHP, and Perl.
  • MAMP: Local server environment in a matter of seconds on OS X or Windows.
  • WampServer: Windows web development environment. It allows you to create web applications with Apache2, PHP and a MySQL database.
  • Vagrant: Create and configure lightweight, reproducible, and portable development environments.
  • Laragon: A great fast and easy way to create an isolated dev environment on Windows. Includes Mysql, PHP Memcached, Redis, Apache, and awesome for working with your Laravel projects.

Diff Checkers

Diff checkers can help you compare differences between files and then merge the changes. A lot of this can be done from CLI, but sometimes it can be helpful to see a more visual representation.

  • Diffchecker: Online diff tool to compare text differences between two text files. Great if you are on the go and quickly need to compare something.
  • Beyond Compare: A program to compare files and folders using simple, powerful commands that focus on the differences you’re interested in and ignore those you’re not.

A lot of the free text editors we mentioned above also have plugins or extensions which allow you to diff or compare your files.

Code Sharing / Experimenting

There is always that time when you are on Skype or Google hangout with another developer and you want him or her to take a quick look at your code. There are great team tools for sharing codelike Slack, but if they aren’t a member of your team there are some great quick alternatives. Remember not to share anything secure.

  • JS Bin:  Tool for experimenting with web languages. In particular HTML, CSS and JavaScript, Markdown, Jade and Sass.
  • JSfiddle: Custom environment to test your JavaScript, HTML, and CSS code right inside your browser.
  • codeshare: Share code in real-time with other developers.
  • Dabblet: Interactive playground for quickly testing snippets of CSS and HTML code.

Collaboration Tools

Every great development team needs a way to stay in touch, collaborate, and be productive. A lot of teams work remotely now. The team at KeyCDN is actually spread across many different continents. Tools like these below can help employees streamline their development workflow.

  • Slack: Messaging app for teams that is on a mission to make your working life simpler, more pleasant, and more productive. One of our favorites, we use this at KeyCDN!
  • Trello:  Flexible and visual way to organize anything with anyone. We also use this as KeyCDN.
  • Glip: Real-time messaging with integrated task management, video conferencing, shared calendars and more.
  • Asana: Team collaboration tool for teams to track their work and results.
  • Jira: Built for every member of your software team to plan, track, and release great software or web applications.

Inspiration

We all need inspiration at some point or another. For front-end developers especially, from time to time, it can be beneficial to check out what other people are doing. This can be a great source of inspiration, new ideas, and making sure your web application or site doesn’t fall behind the times.

  • CodePen: Show off your latest creation and get feedback. Build a test case for that pesky bug. Find example design patterns and inspiration for your projects.
  • Dribble: A community of designers sharing screenshots of their work, process, and projects.

Website Speed Test Tools

The speed of a website can be a critical factor to its success. Faster loading websites can benefit from higher SEO rankings, higher conversion rates, lower bounce rates, and a better overall user experience and engagement. It is important to take advantage of the many free tools available for testing website speed.

  • Website Speed Test:  A page speed test developed by KeyCDN that includes a waterfall breakdown and the website preview.
  • Google PageSpeed Insights: PageSpeed Insights analyzes the content of a web page, then generates suggestions to make that page faster.
  • Google Chrome DevTools: Set of web authoring and debugging tools built into Google Chrome.
  • WebPageTest: Run a free website speed test from multiple locations around the globe using real browsers (IE and Chrome) and at real consumer connection speeds.
  • Pingdom: Test the load time of that page, analyze it and find bottlenecks.
  • GTmetrix: Gives you insight on how well your site loads and provides actionable recommendations on how to optimize it.

You can see a more in-depth list on our post about website speed test tools.

Web Development Communities

Every web developer has been there. They have a problem and what do they do? Well, they go to Google to find a quick answer. The web offers so much content right at our fingertips that it makes it easy to diagnose and troubleshoot problems when they arise. Check out a few good web development communities below.

Web Development Newsletters

The last thing you probably need is another newsletter subscription. But these guys handpick some of the best web development and performance topics from around the web so you don’t have to!

  • wdrl.info: A handcrafted, carefully selected list of web development related resources. Curated and published usually every week.
  • webopsweekly.com: A weekly newsletter for Web developers focusing on web operations, infrastructure, deployment of apps, performance, and tooling, from the browser down to the metal.
  • web tools weekly: A front-end development and web design newsletter with a focus on tools. Each issue features a brief tip or tutorial, followed by a weekly round-up of various apps, scripts, plugins, and other resources.
  • freshbrewed.co: A weekly reading digest for front-end developers and UX designers.
  • smashingmagazine.com: Smashing Magazine is an online magazine for professional web designers and developers. Useful tips and valuable resources, sent out every second Tuesday.
  • front-end dev weekly: Front-end developer news, tools and inspiration hand-picked every week.
  • friday front-end: Front-end development links tweeted daily, emailed weekly.
  • /dev tips: Receive a developer tip, in the form of a gif, in your inbox each week.

Refernce :- https://www.keycdn.com/blog/web-development-tools/

 

6 Benefits of On-Shore Development

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When it comes to choosing the software development in haryana many in your organization will use every day, selecting a company that will stand behind their product is paramount. Part of that decision should know where that company develops and supports their software. On-shore development (developed in the North America) vs. off-shore development (developed on another continent) has many tangible benefits, including:

No Language BarrierLanguage barriers can make vital communication more challenging. Although speaking English is part of it, it goes beyond the written and the spoken word. It is important to work with a company whose developers are invested in the industry for which they develop software. An off-shore developer who has been hired to write code may not understand the intricacies of fleet management and of your specific needs.

Similar Design Environment and Culture– In addition to being able to “talk shop”, having a developer who understands the work culture of North America and specifically the culture of today’s fleets helps to make the software more intuitive and practical. It also helps to have similar work cultures and expectations so that each side fully understands the process.

Ease of Product Management– Implementing enterprise software can be a time-consuming and resource intensive venture. By choosing a company whose development staff is in North America, this process can be made easier through closer time zones and ease of travel. Once the implementation is complete and your company is dealing with on-going maintenance, these details will be even more important.

Employee Retention– Enterprise software is complex and often has a very long development and enhancement cycle. Having the same employees throughout the years can be vital to ensuring continuity of knowledge and helps make the product better. Off-shore development agencies have different employee retention rates and their employees may not have the same investment in the company and product as those who work for an on-shore company.

Financial Stability– By choosing a company based in North America, you can be assured that the company operates under the same financial standards and expectations as your company. This means that they are subject to the same scrutiny and regulations as other companies, which means you can trust the earnings they report. By working with an on-shore company, you are also working in the same currency (the US dollar) and can avoid market volatility from currency fluctuations.

An on-shore company is also investing in the United States economy which means they are making a long-term investment where you do business.

Protective Legal Environment– Development performed in the US is subject to US laws and regulations. This is especially important in the areas of intellectual property and privacy. When selecting an enterprise software company, you are choosing a company that will partner with you in your business. This will require the give-and-take of sensitive, proprietary information. It should be important to you that your company’s data and processes be protected by the United States legal system; giving you the recourse and trust you need to truly collaborate with the software company.

Where is your software developed- and does it matter to you? It should. The selection of an enterprise fleet management software system can be a daunting process. Make sure that your company’s interests are going to be best represented by the company you chose. Select a company that is invested in your industry, in your neighborhood, and in forming a long-term relationship with your company.

REFERNCE :

                        http://www.assetworks.com/6-benefits-on-shore-development/